How It All Began

 

It all started with a few small businesses who were either our friends or referred to us by friends, all struggling to get the results they expected from their Salesforce platform. With our guidance, we helped them transform their Salesforce platform into the core of their operations and empowered them to achieve their strategic goals.
 
Inspired by that success and our own firsthand experience as Salesforce end users, we deeply understand the true potential of Salesforce as a powerful platform, when it is thoughtfully designed and effectively utilised - and this is why Cinch + Strike was built. We set out to bring this experience to other businesses and for over five years now, we have been enabling SMBs across New Zealand and Australia to achieve the highest value of their Salesforce platform.

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How We Evolved

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Over time, something interesting happened. As our client relationships grew, so did the conversations. Our clients began turning to us for advice on broader technology challenges — from systems integrations, AI, automation, custom applications, digital products, and technology decisions beyond the Salesforce platform. Those conversations naturally expanded into new services, and so did we.

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Today

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While Salesforce remains a core part of what we do, Cinch + Strike has grown into a technology consulting partner that delivers Salesforce solutions, AI-powered applications, custom business software, and technology advisory—always recommending the right solution for the business, not just the platform.

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Our Approach

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Cinch + Strike are consultants,  not sellers. We are not driven by a platform. We are driven by your business. We recommend the technology that best fits your goals, whether that's Salesforce, AI, custom applications, or a combination of solutions.

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